
Transforming a womenswear store required tackling challenges like transitioning to Shopify, absence from social media, no media budget, and resistance to change. Our holistic strategy began with social media engagement on platforms like Instagram and Facebook, fostering brand loyalty.
We then optimized Google Ads across Search and Display Networks to target potential customers actively seeking similar products. Expanding our efforts, we leveraged Facebook Meta advertising for targeted dynamic ads, maximizing every ad dollar spent.
Our dedication yielded impressive results: a 10% ROAS on Facebook Meta, 12% on Google Ads, and a 100% month-on-month audience increase, driving long-term growth and loyalty.
In conclusion, our journey illustrates digital marketing's transformative power. Embracing strategic platforms and techniques propelled the client to unprecedented success in the competitive e-commerce landscape."